There are rumours bouncing around Groupon HQ that the long awaited iPhone application is finally on the way! March should see Groupon go mobile. We’re pretty excited to see how this effects the way in which people purchase their Groupons. No longer can being away from the computer be a valid method of stopping yourself purchasing that deal you saw earlier but convinced yourself you didn’t really need. This should also prove interesting for affiliates wanting to promote Groupon on their mobile optimised sites.
This weekend brings another spate of great National deals. Including another travel deal, similar to one that once sold 3,000 units at price points of either £308 or £508, and a deal for a voucher to spend on the achingly cool analogue cameras at The Lomography Store.
New Banner Set
We’ve got another brand new set of creatives for you this week. Particularly targeted at foodie types, but hey, no one can resist the allure of pancakes, ice-cream and fresh OJ.
This week’s big tip is…
Get Yourself an On-Site Lodger, A Lean Green Deal Serving Machine
Continuity counts for a lot. There’s much to be said for having a dedicated page or tab on your website or blog for ‘Offers’, ‘Deals’ or ideally ‘Groupons’. Creating that place where your users know they can go to and find the deals that they trust you to recommend to them. It’s really easy to do this in a couple of ways; you could use the XML feed, one of our geo-targeted creatives or simply blogging about specific deals you like or know that your users will like.
Remember to use the power of &p= (See Blurb Vol.22) to link to the deal you’re blogging about!
The more you talk about Groupon, the more people are going to buy through you. They trust your opinions, that’s why they love your website. So tell them about the deals you love!
High Converting Banners
Best CTR performance (Last 7 days)
No change in the top performers this week.
Best EPC performance
Killer Deals Featured In The Past Week
• Choice of Massage including Hot Stones, Deep Tissue or Aromatherapy plus an Indian Head Massage for £24 with Natures du Monde (Value £91) (2,068 Sold)
• A Starter and Rice or Noodle Main for Two for £11 at RICE Deansgate (Worth up to £28.50) (1,850 Sold)
• Enjoy Mini Golf with Entry for One Child or Adult (£2.50) or a Family Ticket for Four (£7) at Adventure Island Mini Golf (1,319 Sold)
That’s it for another week. Don’t forget to check out the National Deal page on Saturday morning for another great sunshine getaway deal to promote to your users.
Have a great weekend!